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Tips for Successful Real Time Marketing

What is Real Time Marketing?

Real Time Marketing (“RTM”),  is when marketers react quickly to a moment such as an event, a national celebration, a big game – in an effort to add some relevancy into a consumer conversation as that event is happening, usually via social media or instant response platform. It’s marketing based on […]

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You Can Run, But You Can’t Hide……

You Can Run, But You Can’t Hide: FTC Reinforces its Position that Compliance is Everyone’s Responsibility

In a recent FTC action, a PR agency, its CEO, a magazine publisher, and its owner, were found to have broken several FTC rules: namely, the were found to have misrepresented paid endorsements as independent consumer opinions and commercial advertising […]

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Brands on a Mission

Brands on A Mission

A federal court in California just made it a little harder for your goods to be sold by unauthorized resellers on online marketplaces, giving brands the advantage when it comes to protecting brand quality and safety.

In ADG Concerns Inc. d/b/a Health Concerns (a health supplement company), vs. Tsalevich, LLC, the court entered […]

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Data Driven, Privacy Sensitive – Ad Law 2019

The overarching theme this year at the Association of National Advertiser’s Annual Marketing Law Conference was Data. How we use it, how we gather it, what is its current definition (which may depend on what country you live in), how much do we willingly share, how much do we unwillingly share, and ultimately, who is […]

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Schroder to Headline Virginia CLE Event

On two days in September, attorneys around Virginia will tune in to hear Kirk Schroder, of Schroder Brooks PLC in Richmond, Virginia, give his insight into the entertainment law practice. Part of the Virginia Continuing Legal Education program, Kirk will present an online seminar and a Question and Answer session discussing the fundamentals of Reality […]

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New Website Accessibility Standards Published

If you have a publicly facing website, take a look at the new updates to the Web Content Accessibility Guidelines (WCAG) published by the World Wide Web Consortium (W3C). W3C is a private organization that develops website accessibility standards.

WCAG 2.0 is widely accepted as the industry standard of technical requirements for making websites and other […]

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Make Sure Giving Portals are Transparent

Make Sure Giving Portals are Transparent  

Many online retailers, crowdfunding sites, and other platforms allow for people to choose from a list of charities to which they can donate directly through that online platform. These “giving portals” provide a convenient mechanism by which donors can give to the causes that they care about.

100% of those donations, […]

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Schroder Davis client, Margot Shetterly, author of “Hidden Figures”, featured in the New York Times about her upcoming book and movie

A post referencing a Sunday New York Times article about Schroder Davis client, author Margot Shetterly, and her forthcoming book (and upcoming film) "Hidden Figures". "Hidden Figures" tells the true story of female African-American mathematicians who were invaluable to NASA's space program in the Jim Crow South in the early 1960s. Schroder Davis had the honor of representing Margot in this matter and am proud to be associated with Margot's work.
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Schroder Davis Presentations on Film, Fashion & Intellectual Property Legal Topics at the NOVA Film Festival on April 30, 2016

On April 30, 2016 please check out the Schroder Davis Education Series on legal issues in Film, Fashion and Intellectual Property Topics at the NOVA Film Festival.
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